AGCO announces that Christoph Gröblinghoff will be appointed Chairman of the AGCO/Fendt Management Board as of 1 January 2020, taking over from current Fendt CEO, Peter-Josef Paffen.

Christoph Gröblinghoff will head up all strategic and operative Fendt operations for the EME region (Europe, Middle East) and for German AGCO production sites from 2020. Christoph Gröblinghoff has thrived in various roles in the agricultural equipment industry for over 30 years, with extensive experience in sales and distribution. In his previous role as Vice President Distribution Management, he spent the last five years implementing the required restructuring and optimisation measures for the AGCO dealership network. This carved out the key prerequisites for continued growth in the AGCO brands in the EME region.

Building up brand exclusivity for sales and extending the Full-Line portfolio of the various AGCO brands are part of Christoph Gröblinghoff’s dealership development strategy. Setting up a new sales organisation in Poland in 2017, optimising the dealership structures in Ukraine since 2018 and restructuring the Russian sales network since the beginning of this year, have all led to signification growth for the AGCO brands – both in terms of market share and units sold.

Source: Fendt