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In the first nine months of the year, tractor registrations grew by 43.8%, and strong increases were recorded for all other types of machinery. The excellent performance of the domestic market combined with the growth of exports – says Alessandro Malavolti, president of the manufacturers – will lead to an overall turnover of the Italian industry of no less than 14 billion Euros by the end of the year. 

 The Italian agricultural machinery market is moving at record pace. In the first nine months of the year, tractor registrations – according to data processed by FederUnacoma on the basis of registrations provided by the Ministry of Transport, and released this afternoon in Bologna – grew by 43.8% compared to the same period of 2020, with 18,500 units sold; combine harvesters grew by 50.4% with 358 units; transporters grew by 18.9% with 497 units sold, trailers grew by 27.3% (7,459 units) and, finally, agricultural telehandlers, which with 1,156 vehicles sold in the nine months showed an increase of 78.4%.

As far as operating machines and equipment are concerned, the “Barometer” survey carried out by FederUnacoma shows that 83% of companies recorded an increase in turnover in the first half of the year, and 54% recorded increases of more than 20%. A very positive year also for the components sector, which, according to Comacomp (FederUnacoma) surveys, saw an increase in turnover in the first half of the year for 94% of the companies surveyed, with 67% recording increases of more than 20%. FederUnacoma calculations forecast overall increases of around 25% by the end of the year.

“The good performance of the domestic market is combined with the growth that the sector is recording at global level, and this is driving the production of Italian industries that are particularly competitive on foreign markets. The value of exports of tractors in the first six months of the year rose to 846 million euros with a trade balance of 494 million (+65%), while for other agricultural machinery the first half of the year reached an export value of over 2 billion euros (+24%), for a trade balance of over 1.37 billion euros (+19%).”

explained FederUnacoma President Alessandro Malavolti during the conference.

“The excellent phase of the domestic market combined with the growth in exports suggests a very substantial increase in Italian production which should reach 14 billion euros by the end of the year, with a growth of 22.4% compared to the previous year. Such significant growth percentages are due to a certain extent to the recovery from the crisis of the ‘Covid’ year 2020, but they depend above all on the success of the tax incentives for agricultural machinery 4.0, and the need for farms to upgrade their technological equipment to meet the new market challenges.”

concluded Malavolti.

After the suspension due to the health emergency, the World Exhibition of Agricultural Machinery will be presenting itself with a large number of exhibitors, important innovations and a calendar of appointments of political interest. Businesspeople will arrive from all over the world for an event that – says FederUnacoma general manager Simona Rapastella– has a very high technical content but is also a formidable ‘relations machine’.

The 44th edition of EIMA International, the world exhibition of machinery, equipment and components for agriculture and landscaping, to be held in Bologna from 19 to 23 October, is set to get underway with impressive figures. The event, the first international event in the sector after the suspension of trade shows activities imposed by the health emergency, will be attended by 1,350 exhibiting companies, 350 of which are foreign, representing over 40 countries and displaying more than 40 thousand models in the 14 specialised sectors and 5 theme shows (“Components”, “Green”, “Energy”, “Digital” and “Hydrotech”) in which the event is divided.

During the presentation press conference held this afternoon in Bologna, Simona Rapastella, General Manager of FederUnacoma, the Italian federation of manufacturers that organises the event, commented:

“The number of exhibitors is very positive if we consider that, due to force majeure connected to Covid restrictions, companies from some important countries are missing, such as China or India, which were present with more than 300 industries at the last edition and which should return, together with manufacturers from other countries, in the next edition in November 2022”.

Apart from the limitations still in force for some areas, EIMA 2021 confirms its international character. During the five days of the exhibition, in addition to agricultural entrepreneurs and mechanization technicians, businesspeople from all over the world are expected at the Exhibition, including official delegates selected by the ICE offices (about 300 representing 60 countries), interested in negotiating the purchase of machinery that responds to the specific needs of the various farming and business models.

A wide range of categories, new products and absolute previews are the traditional strong points of the event. The Technical Innovation Competition has been confirmed, which rewards the innovative solutions designed by manufacturers for all types of agricultural work (on display in the Quadriportico area).

There will also be the finalist models of the Tractor of the Year, which for the first time will be able to parade in an open-air arena, where machines for bioenergy chains can also be seen.

“As well as being a great promotional and commercial showcase, EIMA has always been a great ‘relations machine’  and this is a fact of strategic importance, because the agricultural machinery industry is part of a complex system, in which close interactions are necessary between the agricultural world, the industrial world, research activities, environmental issues, and political and administrative guidance and coordination activities. The Bologna exhibition is recognised as the forum that connects all these players, the place where agro-industrial supply chains are increasingly closely connected and where the future of agriculture is planned”.

said Rapastella.

The 2021 edition of EIMA International is indeed one of the most interesting from a political perspective. The Government will be present through the Undersecretary of the Ministry of Foreign Affairs Manlio Di Stefano; and the chairmen of the Agriculture Commission of the Chamber and Senate, together with delegations of the members of these commissions, will also be visiting the exhibition for a discussion on the best policies for the sector.

The President of the Emilia Romagna region, Stefano Bonaccini, the Mayor of Bologna Matteo Lepore, the ICE Board Member Daniele Vaccarino and all the councillors for agriculture of the Italian regions will also be present at EIMA, along with a large delegation of MEPs. A much awaited moment, for its political but also cultural content, is the Conference that Paolo De Castro will hold at EIMA on the inspiring principles and challenges of the Community Agricultural Policy, in streaming connection with all agricultural organizations and the agro-food chain, as well as with national and Community institutions.

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The organizer of Agritechnica, DLG (German Agricultural Society), expects more than 2,000 exhibitors. Agritechnica will be held in Hanover, Germany, from the 14th to 20th November, 2021, with the accompanying online platform “AGRITECHNICA digital” commencing in May this year.

“The number of exhibitor registrations to date underscores the importance of Agritechnica as a global platform for agricultural machinery manufacturers and their suppliers,”

says Freya von Czettritz, Project Manager for Agritechnica.

“Numerous leading agricultural machinery companies have already signed up or are currently in the planning stages of their trade show appearance at the trade show in Hanover in November. From May this year, all exhibitors will be able to present themselves on our new online platform ‘AGRITECHNICA digital’.

“Together with our ‘Safe Business’ concept for the physical trade fair in Hanover in November, we are working closely with our exhibitors to create the best possible planning conditions for safe and successful participation in the world’s leading trade fair for agricultural machinery,”

adds Freya von Czettritz.

Agricultural technology companies focused on Agritechnica

Companies that have already registered as exhibitors at Agritechnica 2021 include CLAAS, AGCO, SDF, Kubota, Amazone, Kuhn, Kverneland, Krone, Horsch, Lemken, Pöttinger, Grimme and Väderstad.

“Our exhibitors appreciate the in-depth exchange with the DLG in the planning process leading up to the trade fair,”

says Freya von Czettritz, gratified by the high level of interest from exhibitors and the huge amount of positive feedback.

“Our most important goal is to finally get back to normal, meet our customers and exchange ideas in person,”

explains Cornelia Horsch, HORSCH Maschinen GmbH, describing the mood in the industry.

“With the DLG, we have a professional and reliable partner with whom we can develop appropriate solutions even in difficult situations, “

says Franz Grimme, GRIMME Landmaschinenfabrik, looking to the future with confidence.

World’s leading trade fair in hybrid trade fair Format

The “AGRITECHNICA digital” platform will be launched in May, six months ahead of the actual trade fair to be held in Hanover, Germany. From this point onwards, exhibitors will be able to host their own events on the digital platform and deliver information about their products and services. The participating companies will benefit from the familiar image of Agritechnica as well as the opportunity to connect online with the international network for which both the DLG and Agritechnica is famous. This participation will enable exhibitors to increase their own digital reach and visibility in a targeted manner and to establish new business contacts.

“Together with the exhibitors at Agritechnica and numerous professional partners from the international agricultural sector, the DLG will be using the new digital platform to focus on the current challenges facing national and international agriculture and to discuss concepts and strategies,”

adds Freya von Czettritz, looking forward to the launch of “AGRITECHNICA digital” in May.

Source: Agritechnica

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