More than 20 retailers and foodservice companies have committed to participating, including Albertsons, Allegiance Retail Services, Associated Wholesale Grocers, Big Y Foods, Blue Apron, Costco, Danaco Solutions, Diversified Restaurant Systems, FreshPoint, Grocery Outlet, Harps, Hy-Vee, Kroger, McDonalds, Meijer, Rouses, SpartanNash, Sysco, Target Corporation, Tops Friendly Market, US Foods, Wegmans Food Markets, and Whole Foods Market.

A small number of openings are now available to suppliers due to rescheduling the event from San Diego in June. The cost to participate for suppliers is $5,000 and guarantees 10 meetings over the three-day period. In addition, supplier companies can invite these buyers to visit their United Fresh LIVE! 365 booths online, where the Partner X-Change meetings will be hosted. This provides companies an easy way to demonstrate products, share videos and additional content beyond the initial 15-minute meetings.

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The United Fresh Produce Association is pleased to announce that the application period for the 2020 Frieda Rapoport Caplan Family Business Scholarship is now open.

The Frieda Rapoport Caplan Family Business Scholarship Program was founded in 2001 by sisters Karen Caplan and Jackie Caplan Wiggins, in honor of their mother, Frieda Rapoport Caplan. The program provides the opportunity for representatives from family-owned, United Fresh member companies to attend the United Fresh Washington Conference.

“Our family is pleased to continue to support leadership opportunities for employees of family businesses,”

said Jackie Caplan Wiggins, Vice President & COO of Frieda’s Inc.

“My mother, Frieda Caplan, was passionate about giving individuals the opportunity for professional development, particularly in the area of advocacy. With the challenges faced by our industry this year, it is critically important for companies to learn about how to advocate and educate for their business at the federal level.”

This year, scholarship recipients will receive complimentary registration to participate in the conference, September 21-25, hosted virtually on the United Fresh LIVE! 365 platform. The highly renowned event will once again include Congressional visits, keynote sessions, workshops, networking receptions and volunteer leadership meetings, all through LIVE! 365. The event also will include an “election night” party culminating in a vote by all attendees to forecast November’s election results.

Applications must be received by August 21, 2020. Each year, the scholarship committee reviews applicants for the program using several criteria, including each candidate’s interest in advocacy work and commitment to the produce industry.

“Thanks to the very generous support of the Caplan family, family businesses throughout the industry benefit from this exceptional leadership opportunity,”

said Miriam Wolk, United Fresh’s Vice President of Member Services.

“This year’s recipients will take part in all facets of the United Fresh Washington Conference, and acquire the skills they need to be effective advocates on the issues that impact their businesses and the fresh produce industry.”

The United Fresh Washington Conference brings together hundreds of produce leaders from all sectors of the industry for education on critical industry issues and meetings with members of Congress, their staff and top regulatory officials. Scholarship recipients will have an opportunity to network with produce industry executives from across the country, as well as gain an understanding of the political process and how to advocate for their priority issues.

Source: United Fresh Produce Association

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Based on attendee votes through the United Fresh LIVE! platform, we can now announce the “best of the best” in executing virtual booths on the expo floor.

The winners in each category for United Fresh LIVE! Best in Show are:

• Best Use of Graphics: Chiquita Brands LLC
• Best Use of Video: Driscoll’s
• Best Use of Downloads: Del Monte Fresh Produce, N.A., Inc.
• Best FreshMKT Booth: Pure Flavor – Pure Hothouse Foods, Inc.
• Best FreshTEC Booth: IFCO Systems, N.A.
• Best Overall Booth: Sunset/Mastronardi Produce Ltd.

“I’m blown away by the creativity of our United Fresh LIVE! virtual exhibitors,”

said John Toner, Vice President of Conventions & Industry Collaboration, United Fresh Produce Association.

“We’re grateful for all exhibitors who participated this year and are pleased to be able to honor those whose strategies took advantage of the opportunities that the platform had to offer.”

With United Fresh LIVE! online 24-7, be sure to log back in to see why these exhibits stood out for attendees, as well as explore the full virtual expo. To login, visit www.unitedfreshlive.org.

Source: United Fresh Produce Association

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