“Our dealers are vital to the success of the Yanmar brand and achieving our goals for growth in North America. These new partners are exactly what we’re looking for. Each one shares our values of dependability and reliable customer service—the things that will help provide the best possible experience for our customers and represent our brand well,”

said Dave Gannon, director of channel development for the Yanmar brand.

The new dealers will offer Yanmar’s lines of powerful, dependable, and efficient mini excavators, tracked carriers, and wheel loaders. This includes the SV40 mini excavator, designed specifically for the North American market and featuring best-in-class power, digging force, and lifting capacity. The SV40, along with Yanmar’s eight other excavator models, is designed to overcome the most challenging conditions. The equipment delivers unparalleled performance, fuel conservation, and flexibility, all backed by Yanmar’s outstanding 4-year/4,000-hour mini excavator warranty.

The new dealers will also offer the company’s articulated wheel loaders, featuring premium power and versatility in a compact, nimble package, allowing for easy navigation in tighter spaces. Powered by powerful, yet fuel-efficient, Tier 4 Final diesel engines, they lift and move heavy loads with ease.

Additionally, Yanmar Compact Equipment dealers feature the company’s tracked carrier lineup. The carriers’ durable rubber tracks provide the high-flotation, low ground pressure capability to productively operate in difficult-to-access muddy conditions while minimizing ground disturbance areas.

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“We know compact excavators are a multi-functional tool around the job site. They are used for everything from lifting and placing materials such as concrete barriers, to unloading equipment such as portable generators. This utility hook adds ease to our customers’ work and minimizes the potential for damage to both the machine and attachment, which, at the end of the day, increases productivity and reduces machine down time,”

said Frank Gangi, Yanmar Compact Equipment North America product manager of attachments.

Ideal for lifting heavy objects, the utility hook improves equipment longevity and overall safety by providing a dedicated, engineered lifting point built into the mechanical linkage. This provides a stronger position from which to lift, rather than putting the strain on the end of the arm or the attachment. A strap or chain draped around an attachment or a bucket tooth, for example, can cause warping or risk of failure to the attachment or equipment since it may not be rated for such concentrated loads in that area.

The Stowable Utility Hook is designed by Yanmar for Yanmar excavators, offering customers the peace of mind that comes with an OEM-supported product. The utility hook is engineered with the same reliability and performance standards customers have come to expect with Yanmar equipment.

The hook features a multi-directional design that allows it to swing in each direction, as well as 360-degree swivel movement. This provides operators optimal lifting position as well as the ability to easily position lifted objects when setting them into place. The swivel hook conveniently stows out of the way with an easy-to-operate lock pin when not in use. Maintenance on the utility hook is nearly effortless thanks to a single recessed Zerk fitting.

The hook can be retrofitted onto all Yanmar compact excavator models from the ViO25 up to the SV100. Installation can be completed in as little as 20 minutes. 

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“Dealers are absolutely vital to our success. As the first point of contact with the end-user, we need to be able to trust that our dealers have a passion for the Yanmar brand and what it stands for. We are pleased to add new dealer partners who share our values,”

said Jeff Pate, Yanmar Compact Equipment North America director of sales.

The new dealers will offer Yanmar’s powerful, dependable and efficient compact excavators, tracked carriers, and wheel loaders. This includes the SV40 compact excavator, designed specifically for the North American market and featuring best-in-class power, digging force, and lifting capacity.

The SV40 is one of Yanmar’s nine excavators purpose-built to overcome the most challenging conditions. The equipment delivers unparalleled performance, fuel conservation, and flexibility, all backed by Yanmar’s outstanding 4-year/4,000-hour compact excavator warranty.

Yanmar Compact Equipment dealers also feature the company’s tracked carrier lineup. The carriers’ durable rubber tracks provide the high-flotation, low ground pressure capability to productively operate in difficult-to-access muddy conditions while minimizing ground disturbance areas.

Additionally, the new dealers will offer customers the company’s articulated wheel loaders, featuring premium power and versatility in a compact, nimble package, allowing for easy navigation in tighter spaces. Powered by powerful, yet fuel-efficient, Tier 4 Final diesel engines, they lift and move heavy loads with ease.

The post Yanmar Welcomes New Dealers in Texas, Alabama, California and Washington appeared first on North America FarmQuip Magazine.

All of Yanmar excavators, the V4 wheel loader, and all tracked carriers are available in the new premium red. The rest of the product lineup will be changed to the new color scheme in the coming months.

In May 2020 the brand launched the SV40, the first machine in its family of products in this new red color. The SV40 is a four-ton class ultra-tight tail swing excavator designed and built specifically to meet the needs of the US and Canadian markets.

Jeff Pate, Division Manager for Yanmar America’s Compact Equipment Division, states:

“Yanmar America and its dealers are excited about the color change and the opportunity to differentiate ourselves from the competition. This family of products in a new premium red color scheme gives the owners of Yanmar machinery the same great quality they have come to trust. It’s more than a machine – it is an experience.”

“This is truly an exciting change for our Compact Equipment Division”,

says Jeff Albright, President of Yanmar America. He added,

“This new look strengthens the sense of unity of our brand and visually reminds our customers that we are committed to remaining true to our core values to provide exceptional customer experience.”

The brand’s dealers were truly excited when compact equipment machines in the new red color were showcased in February at the 2020 Compact Equipment Dealer Meeting at the Yanmar EVO//Center in Acworth, GA. With this launch of a family of products, the company is taking orders for immediate delivery.

The current Yanmar compact equipment product lineup consists of nine excavators, six having true zero tail swing and three ultra-tight tail swing machines; four-wheel loaders, and two tracked carriers.

Starting with the launch of the world’s first compact excavator in 1968, Yanmar has since expanded its excavator offerings to nine total models. Each excavator is purpose-built to overcome the most challenging conditions, work with efficient use of power, conserve fuel, and provide exceptional flexibility with the same stability and performance you would expect from more conventional excavators.

Source: Yanmar

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