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	<title>customers Archives - North America FarmQuip Magazine</title>
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		<title>Deutz Offers a Lifetime Warranty on Its Components to Satisfy Its Customers</title>
		<link>https://www.americafem.com/2021/02/02/deutz-offers-a-lifetime-warranty-on-its-components-to-satisfy-its-customers/</link>
					<comments>https://www.americafem.com/2021/02/02/deutz-offers-a-lifetime-warranty-on-its-components-to-satisfy-its-customers/#respond</comments>
		
		<dc:creator><![CDATA[Manuel Mandaglio]]></dc:creator>
		<pubDate>Tue, 02 Feb 2021 18:00:43 +0000</pubDate>
				<category><![CDATA[Brand Index]]></category>
		<category><![CDATA[DEUTZ-FAHR]]></category>
		<category><![CDATA[2021]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[Deutz engine]]></category>
		<category><![CDATA[Lifetime Parts Warranty]]></category>
		<category><![CDATA[quality]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=223946</guid>

					<description><![CDATA[<p>Quality, guaranteed: Deutz’s new Lifetime Parts Warranty represents an attractive benefit for its aftersales customers. With effect from January 1, 2021, this extended warranty is available for any Deutz spare part that is purchased from and installed by an official Deutz service partner as part of a repair job and is valid for up to [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2021/02/02/deutz-offers-a-lifetime-warranty-on-its-components-to-satisfy-its-customers/">Deutz Offers a Lifetime Warranty on Its Components to Satisfy Its Customers</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Quality, guaranteed: <strong>Deutz</strong>’s new <strong>Lifetime Parts Warranty</strong> represents an attractive benefit for its aftersales customers. With effect from January 1, 2021, this extended warranty is available for any Deutz spare part that is purchased from and installed by an official Deutz service partner as part of a repair job and is valid for up to five years or 5,000 operating hours, whichever comes first.</p>
<p><span style="background-color: #00ff00;">All customers who register their Deutz engine online using Deutz’s service portal at www.deutz-serviceportal.com are eligible for the Lifetime Parts Warranty.</span></p>
<p>Maintenance of the engine must be carried out in accordance with the Deutz operating manual and only Deutz operating liquids or liquids officially approved by Deutz may be used.</p>
<blockquote class="td_quote_box td_box_center"><p>“Quality is as important to us in the servicing of our engines as it is in the engines themselves. The Lifetime Parts Warranty upholds our value proposition and adds real value for our customers. For us and our partners, this new offering provides an effective sales argument as well as an opportunity to strengthen our relationships with aftersales customers. Having the engines that we make recorded in our service systems is an important starting point for us to continually improve our service programs and to pitch our digital products and services to customers.”</p></blockquote>
<p>says <strong>Michael Wellenzohn</strong>, <strong>member of the board of management of Deutz Ag</strong> with responsibility for sales, service, and marketing.</p>
<figure id="attachment_223947" aria-describedby="caption-attachment-223947" style="width: 1440px" class="wp-caption alignnone"><img fetchpriority="high" decoding="async" class="size-full wp-image-223947" src="https://www.americafem.com/wp-content/uploads/2021/01/wp2646354.jpg" alt="" width="1440" height="920" srcset="https://www.americafem.com/wp-content/uploads/2021/01/wp2646354.jpg 1440w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-300x192.jpg 300w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-1024x654.jpg 1024w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-768x491.jpg 768w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-150x96.jpg 150w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-600x383.jpg 600w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-696x445.jpg 696w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-1392x889.jpg 1392w, https://www.americafem.com/wp-content/uploads/2021/01/wp2646354-1068x682.jpg 1068w" sizes="(max-width: 1440px) 100vw, 1440px" /><figcaption id="caption-attachment-223947" class="wp-caption-text">courtesy of wallpapercave.com</figcaption></figure>
<p>Source: <a href="https://www.deutz.com/">Deutz</a></p>
<p>The post <a href="https://www.americafem.com/2021/02/02/deutz-offers-a-lifetime-warranty-on-its-components-to-satisfy-its-customers/">Deutz Offers a Lifetime Warranty on Its Components to Satisfy Its Customers</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Komatsu Customers Surpass 3B Metric Tons Moved Autonomously</title>
		<link>https://www.americafem.com/2020/08/10/komatsu-customers-surpass-3b-metric-tons-moved-autonomously/</link>
					<comments>https://www.americafem.com/2020/08/10/komatsu-customers-surpass-3b-metric-tons-moved-autonomously/#respond</comments>
		
		<dc:creator><![CDATA[Marco Pinza]]></dc:creator>
		<pubDate>Mon, 10 Aug 2020 15:00:21 +0000</pubDate>
				<category><![CDATA[Construction Equipment]]></category>
		<category><![CDATA[Earthmoving]]></category>
		<category><![CDATA[achievement]]></category>
		<category><![CDATA[autonomous vehicles]]></category>
		<category><![CDATA[construction equipment]]></category>
		<category><![CDATA[Covid-19]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[dozers]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[equipment]]></category>
		<category><![CDATA[FrontRunner system]]></category>
		<category><![CDATA[graders]]></category>
		<category><![CDATA[haulage]]></category>
		<category><![CDATA[Komatsu]]></category>
		<category><![CDATA[light vehicles]]></category>
		<category><![CDATA[loaders]]></category>
		<category><![CDATA[Mining]]></category>
		<category><![CDATA[pandemic]]></category>
		<category><![CDATA[truck]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=185490</guid>

					<description><![CDATA[<p>Marking another industry first for autonomous haulage, mining companies have now hauled more than three billion metric tons of materials leveraging Komatsu’s FrontRunner Autonomous Haulage System (AHS). Today’s FrontRunner system operates around the clock, hauling copper, iron ore, oil sands, and coal at 11 customer sites across three continents. At the end of June 2020, [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/08/10/komatsu-customers-surpass-3b-metric-tons-moved-autonomously/">Komatsu Customers Surpass 3B Metric Tons Moved Autonomously</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3>Marking another industry first for autonomous haulage, mining companies have now hauled more than three billion metric tons of materials leveraging Komatsu’s FrontRunner Autonomous Haulage System (AHS).</h3>
<p>Today’s FrontRunner system operates around the clock, hauling copper, iron ore, oil sands, and coal at 11 customer sites across three continents. At the end of June 2020, there were 251 trucks in operation, with an additional 100 (mainly from installing AHS retrofit kits) planned to deploy within FY2020. Working closely with its customers, Komatsu teams developed the first commercially available autonomous haulage system to help mines move material more efficiently. First deployed in 2008 at CODELCO’s Gabriela Mistral (Gaby) copper mine in Chile, AHS brings together some of the world’s best-selling, ultra-class dump trucks with Modular Mining Systems&#8217; DISPATCH Fleet Management System.</p>
<blockquote><p>“Our mining customers’ ongoing investment in technology and equipment to transition to autonomous haulage underscores the value the system provides,”</p></blockquote>
<p>said <span style="background-color: #008000;"><strong>Toshio Kurokawa</strong>, <strong>General Manager of Marketing Department, Mining Business Division, Komatsu</strong></span>.</p>
<blockquote class="td_quote_box td_box_center"><p>“We are gratified to have helped our customers save hundreds of millions of dollars while autonomously moving another billion metric tons of essential minerals and driving for zero harm. We are also honored that autonomous haulage has been a valuable resource to help our customers mitigate risks associated with the global Covid-19 pandemic.”</p></blockquote>
<p>The FrontRunner system is designed to enable manually operated equipment (such as loaders, dozers, graders, light vehicles, etc.) to seamlessly interact in an autonomous truck environment. Komatsu recently introduced system functionality to enable manual haul trucks to also operate with the autonomous trucks. To further support the growth of autonomy in mining for its customers, Komatsu is leading initiatives within ISO to develop standards for interoperability between Komatsu and non-Komatsu autonomous vehicles.</p>
<p><img decoding="async" class="wp-image-185491 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-300x200.jpg" alt="" width="935" height="623" srcset="https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-300x200.jpg 300w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-1024x683.jpg 1024w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-768x512.jpg 768w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-1536x1024.jpg 1536w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-2048x1365.jpg 2048w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-696x464.jpg 696w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-1068x712.jpg 1068w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-630x420.jpg 630w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-1920x1280.jpg 1920w, https://www.americafem.com/wp-content/uploads/2020/07/AHS-proving-grounds-image_with-3B-tons-release-scaled.jpg 1440w" sizes="(max-width: 935px) 100vw, 935px" /></p>
<p>Source: Komatsu</p>
<p>The post <a href="https://www.americafem.com/2020/08/10/komatsu-customers-surpass-3b-metric-tons-moved-autonomously/">Komatsu Customers Surpass 3B Metric Tons Moved Autonomously</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Sany Expands Its US Dealer Network</title>
		<link>https://www.americafem.com/2020/08/04/sanys-growing-dealer-network-sany-partners-increase-across-u-s/</link>
					<comments>https://www.americafem.com/2020/08/04/sanys-growing-dealer-network-sany-partners-increase-across-u-s/#respond</comments>
		
		<dc:creator><![CDATA[Marco Pinza]]></dc:creator>
		<pubDate>Tue, 04 Aug 2020 16:00:55 +0000</pubDate>
				<category><![CDATA[Construction Equipment]]></category>
		<category><![CDATA[Excavators]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[CONEXPO]]></category>
		<category><![CDATA[Construction]]></category>
		<category><![CDATA[construction equipment]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[dealer partners]]></category>
		<category><![CDATA[dealers]]></category>
		<category><![CDATA[equipment]]></category>
		<category><![CDATA[excavators]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[port]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[SANY]]></category>
		<category><![CDATA[SANY America]]></category>
		<category><![CDATA[SANY Capital USA]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=184644</guid>

					<description><![CDATA[<p>Michael Erwood is Director of Dealer Development for SANY America and has worked in business development and corporate banking for decades, most recently with SANY Capital USA, the finance arm of SANY America. He recently shared the latest updates on new dealers joining the SANY dealer network and SANY’s plans for continued growth in 2020. Five [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/08/04/sanys-growing-dealer-network-sany-partners-increase-across-u-s/">Sany Expands Its US Dealer Network</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><span style="background-color: #008000;"><strong>Michael Erwood</strong></span> is <strong><span style="background-color: #008000;">Director of Dealer Development for SANY America</span></strong> and has worked in business development and corporate banking for decades, most recently with SANY Capital USA, the finance arm of SANY America. He recently shared the latest updates on new dealers joining the SANY dealer network and SANY’s plans for continued growth in 2020.</p>
<h4>Five New Dealer Partners</h4>
<p>Interest in SANY equipment has been surging, said <span style="background-color: #008000;"><strong>Erwood</strong></span>, including demand for the new motor grader and drum roller revealed at ConExpo earlier this year. Prospective new SANY dealers have told Erwood they are impressed with the company’s overall vision for growth in North America, the broad range of equipment offerings, and the global strength of the SANY brand.</p>
<blockquote><p>“Dealer interest remains strong, and SANY is actively executing its strategy to expand its dealer network across the United States,”</p></blockquote>
<p>said <span style="background-color: #008000;"><strong>Erwood</strong></span>.</p>
<p>In just the first few months of the year, five new dealers have joined the SANY dealer network, from the Northeast to the Southwest. And Erwood says there are many more currently working to start the process of offering SANY equipment at their locations.</p>
<h5>Northeast Heavy Metal LLC (SANY New York)</h5>
<p>Based in <strong>Lockport</strong>, N.Y., just outside of Buffalo, Northeast Heavy Metal LLC (SANY New York), has partnered with SANY to provide excavators, wheel loaders, and other construction equipment. The dealership is the third SANY dealer location in New York state and will provide machinery, service, and support for customers in Western New York and the Finger Lakes region.</p>
<h5>Central Power Systems &amp; Services</h5>
<p>Located just a few miles from the Missouri River in Maryland Heights, just outside of <strong>St. Louis</strong>, is Central Power Systems &amp; Services Inc. For more than 60 years, the company has delivered a full range of products and services for construction, oil and gas, mining, military, and many other industries, and now offers the full line of SANY construction equipment to customers at the Gateway to the West.</p>
<h5>A1 Iron Corporation</h5>
<p>Also joining the dealer network is A1 Iron Corporation in <strong>La Vista</strong>, Nebraska. In addition to providing the full line of SANY equipment along with service and maintenance options for customers in the Great Plains, A1 Iron also has the distinction of being the first exclusive SANY dealer in the state of Nebraska.</p>
<h5>Trinity Equipment</h5>
<p>On the Pacific Coast, SANY welcomed Trinity Equipment, Inc. in <strong>Colton</strong>, California. This veteran-owned and operated dealer is serving customers throughout Southern California, providing heavy machinery for construction projects and landscaping operations across the region.</p>
<h5>Innovative Equipment Services LLC (EquipmentShare)</h5>
<p>Finally, Innovative Equipment Services LLC (EquipmentShare) in <strong>Phoenix</strong>, Arizona is not only the latest SANY dealer, but holds two unique distinctions. It is the first dealer located in the state, and also marks the sixth dealer location for EquipmentShare with exclusive SANY retail distribution rights.</p>
<h4>Building Partnerships for Success</h4>
<p>Unlike some vendor relationships, <span style="background-color: #008000;">SANY takes pride in truly working as a partner with each dealer, taking time to truly understand each dealer’s goals and challenges while working alongside them to make sure they succeed</span>. SANY works to become a strategic partner with its dealers, working to provide tools and services that enhance the value of their business and equip them with everything needed to be successful as a dealer.</p>
<blockquote class="td_quote_box td_box_center"><p>“We have a comprehensive and efficient new dealer evaluation process that focuses not only on the financial capabilities and geographic location of the dealer, but on the construction of a detailed strategic plan,”</p></blockquote>
<p>said <span style="background-color: #008000;"><strong>Erwood</strong></span>.</p>
<blockquote class="td_quote_box td_box_center"><p>“The strategic plan covers all aspects of a dealer’s operations and provides a roadmap to success. SANY takes the time to understand the strengths and motivations of its dealer partner to maximize a dealer’s return on investment.”</p></blockquote>
<p>As part of this process, SANY representatives complete tours of facilities to understand operations on the ground and conduct interviews with management teams at each dealership to meet them personally and start forging a working partnership. SANY also performs financial, operational, and market research as part of the evaluation, working to make sure prospective dealers are set up to both be successful as a dealership and deliver on the SANY promise for every customer.</p>
<h4>More than Machines – Sany Delivers Partnerships #MadeForAmerica</h4>
<p>Both customers and dealer partners praise the performance, competitive pricing, and industry-leading five-year, 5,000-hour warranty that is synonymous with SANY equipment. SANY works to deliver reliability and performance to its customers and takes the same approach with its dealer relationships. Time and again, new dealers say that working with SANY is unlike the relationships they’ve had with other OEMs, with SANY investing time and effort to forge a true partnership, providing the tools, services, and support they need to succeed. <span style="background-color: #008000;">This relationship also helps SANY ensure that from coast to coast, SANY customers know they will find the same consistent quality, performance, and assistance at their local SANY dealer</span>.</p>
<p><img decoding="async" class="wp-image-184645 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-300x159.jpg" alt="" width="994" height="527" srcset="https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-300x159.jpg 300w, https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-768x406.jpg 768w, https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-696x368.jpg 696w, https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-1068x565.jpg 1068w, https://www.americafem.com/wp-content/uploads/2020/07/Multiple-excavators-SY215-main-R-rev-1400x740-1-795x420.jpg 795w" sizes="(max-width: 994px) 100vw, 994px" /></p>
<p>Source: <a href="https://www.sanyamerica.com/2020/07/27/sanys-growing-dealer-network-sany-partners-increase-across-u-s/">SANY</a></p>
<p>The post <a href="https://www.americafem.com/2020/08/04/sanys-growing-dealer-network-sany-partners-increase-across-u-s/">Sany Expands Its US Dealer Network</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Väderstad stands out in survey: &#8220;The strongest brand we have seen&#8221;</title>
		<link>https://www.americafem.com/2020/07/30/vaderstad-stands-out-in-survey-the-strongest-brand-we-have-seen/</link>
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		<dc:creator><![CDATA[Marco Pinza]]></dc:creator>
		<pubDate>Thu, 30 Jul 2020 19:00:18 +0000</pubDate>
				<category><![CDATA[Agricultural Equipment]]></category>
		<category><![CDATA[Tractors]]></category>
		<category><![CDATA[Agricultural Machinery]]></category>
		<category><![CDATA[analysis]]></category>
		<category><![CDATA[bed preparation]]></category>
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		<category><![CDATA[seed sowing]]></category>
		<category><![CDATA[soil cultivation]]></category>
		<category><![CDATA[Strat7 Bonamy Finch]]></category>
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		<category><![CDATA[tractors]]></category>
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		<category><![CDATA[Vaderstad]]></category>
		<category><![CDATA[values]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=183629</guid>

					<description><![CDATA[<p>The analysis company Strat7 Bonamy Finch measured Väderstad&#8217;s brand against nine other companies on the Swedish market. 99 percent of farmers surveyed said that they were familiar or very familiar with Väderstad as a company and an overwhelming majority were positive about Väderstad&#8217;s brand. Väderstad is a family company from Östgötaslätten that manufactures and sells [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/07/30/vaderstad-stands-out-in-survey-the-strongest-brand-we-have-seen/">Väderstad stands out in survey: &#8220;The strongest brand we have seen&#8221;</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="intro">
<h3>The analysis company Strat7 Bonamy Finch measured Väderstad&#8217;s brand against nine other companies on the Swedish market. 99 percent of farmers surveyed said that they were familiar or very familiar with Väderstad as a company and an overwhelming majority were positive about Väderstad&#8217;s brand.</h3>
</div>
<div class="main-body">
<p>Väderstad is a family company from <strong>Östgötaslätten</strong> that manufactures and sells high-performance agricultural machinery for soil cultivation, seed bed preparation and seed sowing and has 1500 employees in 40 different countries. <span style="background-color: #008000;">Last year, Väderstad had a turnover of SEK 3.3 billion</span> [USD 3.7 billion].</p>
<p>The analysis company Strat7 Bonamy Finch conducted the brand survey in March 2020 on behalf of Väderstad, via telephone interviews with farmers all over Sweden, where Väderstad was measured against nine other companies in the industry.</p>
<p>The result was very positive, with the interviewees having <span style="background-color: #008000;">both an extremely high awareness of Väderstad as a brand, but also a very high awareness of Väderstad&#8217;s product programme and they were very positive about our products</span>.</p>
<blockquote class="td_quote_box td_box_center"><p>Our thorough survey of a large sample of farmers in Sweden shows how strong the Väderstad brand is. Strat7 Bonamy Finch has over many years conducted surveys for hundreds of brands from different product categories all over the world, but the Väderstad brand in Sweden is the strongest we have seen for some time,</p></blockquote>
<p>says <span style="background-color: #008000;"><strong>Leigh Morris</strong>, <strong>founder and strategy manager for Strat7 Bonamy Finch</strong></span>.</p>
<p><span style="background-color: #008000;"><strong>Bo Stark</strong></span>, who is <span style="background-color: #008000;"><strong>responsible for the Nordic region at Väderstad</strong></span>, sees the results of the survey as a part of long-term work in the Swedish market.</p>
<blockquote class="td_quote_box td_box_center"><p>This is based on work that we have been doing for many years where we have maintained the same focus and the same values. We are “never far away” and work closely with our farmers and our dealers. Our staff in the field is very knowledgeable and always on hand, especially during the growing season,</p></blockquote>
<p>he says.</p>
<p><img loading="lazy" decoding="async" class="wp-image-183630 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-300x169.jpg" alt="" width="1182" height="666" srcset="https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-300x169.jpg 300w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-1024x576.jpg 1024w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-768x432.jpg 768w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-696x392.jpg 696w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-1068x601.jpg 1068w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson-747x420.jpg 747w, https://www.americafem.com/wp-content/uploads/2020/07/kenneth-karlsson.jpg 1200w" sizes="auto, (max-width: 1182px) 100vw, 1182px" /></p>
</div>
<p>Source: <a href="https://www.vaderstad.com/en/about-us/news/news-archive/2020/international/vaderstad-stands-out-in-survey-the-strongest-brand-we-have-seen/">Väderstad</a></p>
<p>The post <a href="https://www.americafem.com/2020/07/30/vaderstad-stands-out-in-survey-the-strongest-brand-we-have-seen/">Väderstad stands out in survey: &#8220;The strongest brand we have seen&#8221;</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Grimme Takes Over Asa-Lift Completely</title>
		<link>https://www.americafem.com/2020/07/30/grimme-takes-over-asa-lift-completely/</link>
					<comments>https://www.americafem.com/2020/07/30/grimme-takes-over-asa-lift-completely/#respond</comments>
		
		<dc:creator><![CDATA[Marco Pinza]]></dc:creator>
		<pubDate>Thu, 30 Jul 2020 17:00:04 +0000</pubDate>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[ASA-LIFT]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[cooperation]]></category>
		<category><![CDATA[crop protection]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[family business]]></category>
		<category><![CDATA[Grimme]]></category>
		<category><![CDATA[GRIMME Group]]></category>
		<category><![CDATA[investments]]></category>
		<category><![CDATA[machinery]]></category>
		<category><![CDATA[market leader]]></category>
		<category><![CDATA[merger]]></category>
		<category><![CDATA[performance]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[profitability]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[takeover]]></category>
		<category><![CDATA[vegetable cultivation]]></category>
		<category><![CDATA[vegetable technology]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=183614</guid>

					<description><![CDATA[<p>The family business Grimme from Damme (Germany) has completely taken over the Danish specialist for vegetable technology Asa-Lift. The family business Grimme from Damme (Germany) has completely taken over the Danish specialist for vegetable technology Asa-Lift. In 2013 the Grimme Group already acquired 70% of the shares in the company founded in 1936 in Sorö, [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/07/30/grimme-takes-over-asa-lift-completely/">Grimme Takes Over Asa-Lift Completely</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3 class="intro">The family business Grimme from Damme (Germany) has completely taken over the Danish specialist for vegetable technology Asa-Lift.</h3>
<p><span style="background-color: #008000;">The family business Grimme from Damme (Germany) has completely taken over the Danish specialist for vegetable technology Asa-Lift</span>. In 2013 the Grimme Group already acquired 70% of the shares in the company founded in 1936 in Sorö, close to Copenhagen (Denmark).</p>
<p>Over the past seven years, the cooperation has developed very positively. During this time, the workforce has increased from 70 to over 130 employees. Extensive investments have been made in buildings, product development, production and the distribution of customer-specific machinery, for guaranted future growth. With over 30 product groups Grimme and<br />
Asa-Lift offer the world&#8217;s most comprehensive range of vegetable technology for onions, carrots, red beet, chives, parsnips, fennel, celery, etc.</p>
<blockquote class="td_quote_box td_box_center"><p>&#8220;With Asa-Lift and Grimme we have two strong brands for the high demands in vegetable cultivation. We will continue to develop this segment with maximum power to become the market leader in innovation, quality, performance, crop protection and profitability&#8221;,</p></blockquote>
<p>explains <span style="background-color: #008000;"><strong>Christoph Grimme</strong>, <strong>Managing Director of the Grimme Landmaschinenfabrik</strong></span>.</p>
<p><img loading="lazy" decoding="async" class="wp-image-183615 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-300x136.jpg" alt="" width="1151" height="522" srcset="https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-300x136.jpg 300w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-1024x465.jpg 1024w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-768x349.jpg 768w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-1536x698.jpg 1536w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-696x316.jpg 696w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-1068x485.jpg 1068w, https://www.americafem.com/wp-content/uploads/2020/07/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig-550-924x420.jpg 924w" sizes="auto, (max-width: 1151px) 100vw, 1151px" /></p>
<p>Source: <a href="https://www.grimme.com/uk/news/die-grimme-gruppe-grimme-uebernimmt-asa-lift-vollstaendig.550.html">The Grimme Group</a></p>
<p>The post <a href="https://www.americafem.com/2020/07/30/grimme-takes-over-asa-lift-completely/">Grimme Takes Over Asa-Lift Completely</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Yanmar CE Shifts to a New RED Color Scheme</title>
		<link>https://www.americafem.com/2020/07/23/yanmar-america-compact-equipment-shifts-to-a-new-red-color-scheme/</link>
					<comments>https://www.americafem.com/2020/07/23/yanmar-america-compact-equipment-shifts-to-a-new-red-color-scheme/#respond</comments>
		
		<dc:creator><![CDATA[Marco Pinza]]></dc:creator>
		<pubDate>Thu, 23 Jul 2020 15:00:11 +0000</pubDate>
				<category><![CDATA[Compact Equipment]]></category>
		<category><![CDATA[Construction Equipment]]></category>
		<category><![CDATA[Yanmar]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[compact equipment]]></category>
		<category><![CDATA[construction equipment]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[excavators]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[SV40]]></category>
		<category><![CDATA[tail swing]]></category>
		<category><![CDATA[tracked carriers]]></category>
		<category><![CDATA[V4 wheel loader]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Yanmar America]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=181957</guid>

					<description><![CDATA[<p>Yanmar CE Division is excited to announce the launch of our entire compact equipment line-up in a premium red color scheme. All of Yanmar excavators, the V4 wheel loader, and all tracked carriers are available in the new premium red. The rest of the product lineup will be changed to the new color scheme in [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/07/23/yanmar-america-compact-equipment-shifts-to-a-new-red-color-scheme/">Yanmar CE Shifts to a New RED Color Scheme</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3>Yanmar CE Division is excited to announce the launch of our entire compact equipment line-up in a premium red color scheme.</h3>
<p>All of Yanmar excavators, the V4 wheel loader, and all tracked carriers are available in the new premium red. <span style="background-color: #008000;">The rest of the product lineup will be changed to the new color scheme in the coming months</span>.</p>
<p>In May 2020 the brand launched the SV40, the first machine in its family of products in this new red color. The SV40 is a four-ton class ultra-tight tail swing excavator designed and built specifically to meet the needs of the US and Canadian markets.</p>
<p><span style="background-color: #008000;"><strong>Jeff Pate</strong>, <strong>Division Manager for Yanmar America’s Compact Equipment Division</strong></span>, states:</p>
<blockquote class="td_quote_box td_box_center"><p>“Yanmar America and its dealers are excited about the color change and the opportunity to differentiate ourselves from the competition. This family of products in a new premium red color scheme gives the owners of Yanmar machinery the same great quality they have come to trust. It’s more than a machine – it is an experience.”</p></blockquote>
<blockquote class="td_quote_box td_box_center"><p>“This is truly an exciting change for our Compact Equipment Division”,</p></blockquote>
<p>says <span style="background-color: #008000;"><strong>Jeff Albright</strong>, <strong>President of Yanmar America</strong></span>. He added,</p>
<blockquote><p>“This new look strengthens the sense of unity of our brand and visually reminds our customers that we are committed to remaining true to our core values to provide exceptional customer experience.”</p></blockquote>
<p>The brand&#8217;s dealers were truly excited when compact equipment machines in the new red color were showcased in February at the 2020 Compact Equipment Dealer Meeting at the Yanmar EVO//Center in <strong>Acworth</strong>, GA. With this launch of a family of products, the company is taking orders for immediate delivery.</p>
<p><span style="background-color: #008000;">The current Yanmar compact equipment product lineup consists of nine excavators, six having true zero tail swing and three ultra-tight tail swing machines; four-wheel loaders, and two tracked carriers</span>.</p>
<p>Starting with the launch of the world&#8217;s first compact excavator in 1968, Yanmar has since expanded its excavator offerings to nine total models. Each excavator is purpose-built to overcome the most challenging conditions, work with efficient use of power, conserve fuel, and provide exceptional flexibility with the same stability and performance you would expect from more conventional excavators.</p>
<p><img loading="lazy" decoding="async" class="wp-image-181959 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/07/CE-Page-Banner-Image-300x98.jpg" alt="" width="977" height="319" srcset="https://www.americafem.com/wp-content/uploads/2020/07/CE-Page-Banner-Image-300x98.jpg 300w, https://www.americafem.com/wp-content/uploads/2020/07/CE-Page-Banner-Image-768x252.jpg 768w, https://www.americafem.com/wp-content/uploads/2020/07/CE-Page-Banner-Image-696x228.jpg 696w, https://www.americafem.com/wp-content/uploads/2020/07/CE-Page-Banner-Image-1068x350.jpg 1068w" sizes="auto, (max-width: 977px) 100vw, 977px" /></p>
<p>Source: <a href="https://www.yanmar.com/us/news/2020/07/01/76509.html">Yanmar</a></p>
<p><iframe loading="lazy" title="YANMAR America Compact Equipment…New RED Color Scheme" width="696" height="392" src="https://www.youtube.com/embed/tQvN4qR2dAM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<p>The post <a href="https://www.americafem.com/2020/07/23/yanmar-america-compact-equipment-shifts-to-a-new-red-color-scheme/">Yanmar CE Shifts to a New RED Color Scheme</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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		<title>Focused on Unlocking Customer Value, John Deere Announces New Operating Model</title>
		<link>https://www.americafem.com/2020/07/07/focused-on-unlocking-customer-value-john-deere-announces-new-operating-model/</link>
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		<dc:creator><![CDATA[newsroom]]></dc:creator>
		<pubDate>Tue, 07 Jul 2020 17:00:07 +0000</pubDate>
				<category><![CDATA[Agricultural Equipment]]></category>
		<category><![CDATA[Companies]]></category>
		<category><![CDATA[John Deere]]></category>
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		<category><![CDATA[deere]]></category>
		<category><![CDATA[Deere & Company]]></category>
		<category><![CDATA[investments]]></category>
		<category><![CDATA[lifecycle solutions]]></category>
		<category><![CDATA[operating model]]></category>
		<category><![CDATA[operations]]></category>
		<category><![CDATA[organisation]]></category>
		<category><![CDATA[personnel]]></category>
		<category><![CDATA[production systems]]></category>
		<category><![CDATA[technology stack]]></category>
		<guid isPermaLink="false">https://www.americafem.com/?p=178677</guid>

					<description><![CDATA[<p>Resources will be aligned to deliver a differentiated customer experience through production systems, an intuitive technology stack and lifecycle solutions. The new model is designed to unlock new value for customers and respond more quickly to changing market conditions. Deere will adopt a more disciplined approach to capital allocation by devoting research and investment dollars [&#8230;]</p>
<p>The post <a href="https://www.americafem.com/2020/07/07/focused-on-unlocking-customer-value-john-deere-announces-new-operating-model/">Focused on Unlocking Customer Value, John Deere Announces New Operating Model</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
]]></description>
										<content:encoded><![CDATA[<ul>
<li>Resources will be aligned to deliver a differentiated customer experience through production systems, an intuitive technology stack and lifecycle solutions.</li>
<li>The new model is designed to unlock new value for customers and respond more quickly to changing market conditions.</li>
<li>Deere will adopt a more disciplined approach to capital allocation by devoting research and investment dollars to the most promising and profitable opportunities.</li>
</ul>
<p><strong>Deere &amp; Company</strong> (DE) today announced a new vision and operating model in order to accelerate its success in the integration of smart technology innovation with <strong>Deere</strong>&#8216;s legacy of manufacturing excellence.</p>
<p>The <strong>Deere</strong> Smart Industrial strategy is designed to unlock new value for customers and to help them become more profitable and sustainable, while simultaneously revolutionizing the agriculture and construction industries through the rapid introduction of new technologies.</p>
<p>To ensure success, actions will be concentrated on the following three focus areas:</p>
<ol>
<li>Production Systems: A strategic alignment of products and solutions around Production Systems roadmaps – which capitalizes on <strong>Deere</strong>&#8216;s industry-leading knowledge of its customers and how they work. The new production systems structure enables the company to drive an integrated product roadmap and related investments that span all aspects of a customer&#8217;s jobs and to more fully meet customer needs.</li>
<li>Technology Stack: Investments in technology as well as research and development that deliver intelligent solutions to <strong>Deere</strong> customers through an intuitive technology stack made up of hardware, embedded software, connectivity, data platforms, and applications. The<strong> Deere</strong> family of &#8220;smart&#8221; machines, systems, and solutions unlocks customer economic value through enhanced precision, automation, speed, and efficiency not possible previously.</li>
<li>Lifecycle Solutions: The enterprise integration of <strong>Deere</strong>&#8216;s aftermarket and support capabilities to more effectively manage customer equipment, service, and technology needs across the full lifetime of a <strong>John Deere</strong> product, and with a specific lifecycle solution focus on the ownership experience.</li>
</ol>
<blockquote><p>&#8220;As <strong>Deere</strong> businesses and those of its customers become more competitive and dynamic, Deere&#8217;s track record of technological innovation puts it in a position to anticipate, respond, and outpace those dynamics by offering cutting-edge solutions to enhance customers&#8217; productivity, profitability, and sustainability,&#8221;</p></blockquote>
<p>said <strong>John May</strong>, <strong>Chairman and Chief Executive Officer</strong>.</p>
<blockquote><p>&#8220;The new operating model represents a leap forward in performance for the company from an already strong starting point.&#8221;</p></blockquote>
<h3>Organization and Personnel Assignments</h3>
<p>Effective June 16, 2020, the following individuals will lead redesigned or newly created business units under the Smart Industrial Operating Model:</p>
<p><strong>Cory J. Reed</strong> has been appointed to the new role of <strong>President, Worldwide Agriculture &amp; Turf Division for Production &amp; Precision Agriculture Equipment and for the Sales &amp; Marketing Regions of the Americas and Australia</strong>. In this new role, <strong>Reed</strong> will be responsible for leading a team to define, develop, and deliver equipment solutions to unlock customer value for production-scale growers in large grains, small grains, and cotton/sugar.</p>
<p><strong>Markwart von Pentz</strong> has been appointed to the new role of <strong>President, Worldwide Agriculture &amp; Turf Division for Small Ag &amp; Turf and for the Sales &amp; Marketing Regions of Europe, CIS, Asia and Africa</strong>. <strong>Von Pentz</strong> and his team will be responsible for defining, developing, and delivering fit-for-purpose products and solutions to support mid-size and small growers globally, as well as for turf customers. The unit is principally organized around production systems for dairy and livestock as well as high-value crops.</p>
<p>Recently appointed as <strong>Senior Vice President, Intelligent Solutions Group</strong>, <strong>Jahmy J. Hindman</strong> has been named to a new position as the <strong>Chief Technology Officer</strong>, reporting to the <strong>CEO</strong>. <strong>Hindman</strong> will oversee the Intelligent Solutions Group, responsible for <strong>Deere</strong>&#8216;s end-to-end technology stack, shared enterprise engineering, and <strong>John Deere Electronic Solutions</strong> product delivery.</p>
<p><strong>Marc A. Howze</strong>, currently serving as <strong>Chief Administrative Officer</strong>, will continue in that role while also assuming enhanced responsibilities in a new role as <strong>Group President, Lifecycle Solutions</strong> – responsible for leading a team focused on the enterprise-level integration of aftermarket and support capabilities, and a focus on the full ownership experience over the lifetime of <strong>Deere</strong>&#8216;s products.</p>
<p>Meanwhile, the following members of the leadership team will continue in their current roles and will continue reporting to the <strong>CEO</strong>:</p>
<ul>
<li><strong>Rajesh Kalathur</strong>, <strong>President, John Deere Financial and Chief Information Officer</strong></li>
<li><strong>Ryan D. Campbell</strong>, <strong>Senior Vice President &amp; Chief Financial Officer</strong></li>
<li><strong>Mary K.W. Jones</strong>, <strong>Senior Vice President, General Counsel &amp; Worldwide Public Affairs</strong></li>
</ul>
<p>As previously announced, <strong>John H. Stone</strong> will assume his new role as <strong>President, Worldwide Construction &amp; Forestry and Power Systems</strong> on July 1. <strong>Deere</strong>&#8216;s Construction and Forestry division, which was recently organized along production systems for earthmoving, roadbuilding and forestry, will now more fully leverage the technology stack and lifecycle solutions in the future.</p>
<blockquote><p>&#8220;After 183 years of innovation, <strong>Deere</strong> continues to transform how it operates to build a more customer-driven and streamlined, nimble organization for the future,&#8221;</p></blockquote>
<p>said <strong>May</strong>.</p>
<blockquote><p>&#8220;I couldn&#8217;t ask for a more talented, dedicated and focused team to lead us there.&#8221;</p></blockquote>
<p>In order to realize the Smart Industrial vision, <strong>Deere</strong> will adopt a more disciplined approach to capital allocation by devoting research and investment dollars to the most promising and profitable opportunities. <strong>Deere</strong> plans to dramatically accelerate the speed with which the company brings priority technology to market to drive value creation and capture it more quickly.</p>
<blockquote><p>&#8220;The new operating model will help us respond to changing market conditions with greater speed and efficiency,&#8221;</p></blockquote>
<p><strong>May</strong> said.</p>
<p><img loading="lazy" decoding="async" class="wp-image-178678 aligncenter" src="https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-scaled.jpeg" alt="" width="747" height="498" srcset="https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-scaled.jpeg 1440w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-300x200.jpeg 300w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-1024x683.jpeg 1024w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-768x512.jpeg 768w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-1536x1024.jpeg 1536w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-2048x1365.jpeg 2048w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-696x464.jpeg 696w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-1068x712.jpeg 1068w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-630x420.jpeg 630w, https://www.americafem.com/wp-content/uploads/2020/06/105913015-1557865608876gettyimages-1025009840-1920x1280.jpeg 1920w" sizes="auto, (max-width: 747px) 100vw, 747px" /></p>
<p>Source: <a href="https://www.americafem.com/?p=178677&amp;preview=true">John Deere</a></p>
<p>The post <a href="https://www.americafem.com/2020/07/07/focused-on-unlocking-customer-value-john-deere-announces-new-operating-model/">Focused on Unlocking Customer Value, John Deere Announces New Operating Model</a> appeared first on <a href="https://www.americafem.com">North America FarmQuip Magazine</a>.</p>
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