John Deere

John Deere has announced its industry-leading, AI-powered weed sensing system, See & Spray Premium, will be available for order, in the US only, on model year 2025 Hagie STS sprayers. John Deere Production Systems Manager, Ben Kelly, said the transformational system, which activates individual spray nozzles when target weeds are "seen" by boom-mounted cameras, could reduce postemergence herbicide use by more...
John Deere has launched an entire new lineup of C-Series air carts, including tech updates to the popular C650 and C850, to ensure producers of all sizes, and those with Control Traffic Farming (CTF) requirements, can optimise seeding performance. At the Commodity Classic in Houston, Texas, a range of new models were unveiled that offer reduced maintenance and improved seeding...
John Deere has expanded its 9RX tractor range with three new models: the 9RX 710, 770, and 830. The machines were unveiled at this year's Commodity Classic show in Houston, TX, along with the launch of Deere's new S7 Combines. Featuring pulling performance, enhanced operator comfort and the latest precision agriculture capabilities, the new 9RX models have a width of...
Deere Spends More on Dealer Sales Incentives, R&D in 2023
How John Deere's increased investment in dealer sales incentives and R&D in 2023 aims to revolutionize the agricultural machinery industry." As the agricultural machinery market evolves, John Deere remains at the forefront of innovation and dealer⁣ support. Recent financial reports and industry analyses indicate ⁣that ‌Deere & Company is significantly increasing its spending on⁣ dealer sales incentives and research⁢ and...
John Deere launched its latest round of software updates for Gen 4 Displays and John Deere Operations Center, introducing turn automation for Combine Harvesters. John Deere Production System Manager, Ben Kelly, said AutoTrac Turn Automation (ATTA) will play an important role in simplifying harvester operation throughout harvest 2023-24.  "Automating the headland turns makes operating the combine easier and more precise. Customers will...
John Deere has been named a CES 2023 Innovation Awards Best of Innovation honoree in the Robotics category, and an honoree in the Vehicle Tech & Advanced Mobility category for its fully autonomous tractor. This is the fourth consecutive year John Deere has received an Innovation Award from the Consumer Technology Association (CTA). The announcement was made ahead of...
John Deere now offers a new AutoTrac Ready option for select full-size Gator Utility Vehicles to give farmers and ranchers hands-free steering capabilities and increased versatility. “John Deere is enabling the productivity gains farmers have seen while using AutoTrac technology on their tractors and integrating it into a smaller, more nimble machine – a Gator Utility Vehicle” said Maureen McCormack, Go-to-Market...
John Deere announces updates to its 5 Series Utility Tractors, which include more options to make it easier for rural property owners, farmers, ranchers and fleet owners to match the right tractor to the many jobs they need that tractor to do day after day. “Across the entire 5 Series lineup, customers now have more choices to find a tractor...
Agriculture equipment maker Deere & Co said it would move the company's cab production from its Waterloo, Iowa plant to Mexico due to a tight labor market in the United States. The transfer of cab production from its Tractor and Cab assembly operations facility to the components plant in Ramos, Mexico is expected to be completed by 2024, impacting about...
John Deere announced it has established an allied agreement with Mike and Jason Grady of Twin Pak to better serve existing and future John Deere small square baler customers in the United States. "These agreements bring together a revolutionary patented design for small square balers with a best-in-class dealer network,” said Rob Rippchen, global baling and mowing business manager for...